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	<title>Design is good for you.</title>
	<link>https://designisgoodforyou.cargo.site</link>
	<description>Design is good for you.</description>
	<pubDate>Sat, 14 May 2022 21:32:19 +0000</pubDate>
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		<title>Design is good for you (old)</title>
				
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		<pubDate>Tue, 26 Nov 2019 12:21:24 +0000</pubDate>

		<dc:creator>Design is good for you.</dc:creator>

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Hello World. My name is Ashley John Pigford.

	With over 30 years of experience in the fields of graphic and interaction design, my creative practice has evolved from pioneering interactive websites and games in the 1990’s to the design and development of assistive devices for people with physical disabilities and more experimental electro-mechanical objects and installations. I’m also a total typenerd and do a lot of hand lettering, letterpress, type design and book design.
NowIn addition to my tenured teaching position at the University of Delaware where I have been since 2006, I am Co-Director of the Interaction Design Lab at UD - a multidisciplinary, applied research lab advancing technology’s ability to mediate physical experiences. My work is highly collaborative,&#38;nbsp; user-centered and funded through grants and crowdfunding. At this point in my life I enjoy being able to make a difference in people’s lives with the things I create.
ThenFrom 1996 to 2003 I was in Los Angeles working as a graphic designer. This period of my life culminated in the co-founding of Meat and Potatoes, a graphic design company, with Todd Gallopo. Some of my favorite projects from my days in L.A. include the main titles for Fox’s Firefly TV series, motion graphics for DMX’s Who We Be (the type) and Sheryl Crow’s Soak Up the Sun music videos, animations for Intel’s Blue Man Group Pentium III and Pentium 4 television commercials, packaging design (with Tim Stedman) for Blink 182’s major label debut Dude Ranch and the Sublime Acoustic: Bradley Nowell &#38;amp; Friends record, (that’s my handwritting on the fake CD-R) and branding for the visual effects company Zoic Studios. While in LA I was also developing database-driven Flash websites and games with Victor Allen for MCA Records, Mattel, Cabo Wabo Tequila, Star Crazy Cosmetics and other Visual Effects companies including Radium. I started making websites in 1993. 
In 2003 I left Los Angeles to enroll in the MFA Graphic Design program at RISD which allowed me to redefine my creative practice and pursue my philanthropic desires. Working closely with Thomas Ockerse, I studied how to apply semiotic theory to physical interaction design with multisensory media. This research has continued to evolve throughout my tenure at UD.

Send me an email if you’d like to talk about something or just to say hello. 
Photo by Lindsay Yeager.
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		<title>Design is good for you</title>
				
		<link>https://designisgoodforyou.cargo.site/Design-is-good-for-you</link>

		<pubDate>Sat, 14 May 2022 21:32:19 +0000</pubDate>

		<dc:creator>Design is good for you.</dc:creator>

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	&#60;img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/e0c27a629b5854eba6902609e7a0fedce003b10b02d0338d8fa272e50e972bc2/pigford-headshot-square-sm.jpg" data-mid="142607193" border="0"  src="https://freight.cargo.site/w/1000/i/e0c27a629b5854eba6902609e7a0fedce003b10b02d0338d8fa272e50e972bc2/pigford-headshot-square-sm.jpg" /&#62;


	My work is multidisciplinary and practice-based, involving interaction/experience design, graphic/visual communication design, new media/installation art, and industrial design. Over the course of my career in academia, I have developed a non-traditional approach to scholarship, favoring user-centered research that directly benefits individuals and manifests as beneficial effects on people. I believe applied creativity, as a personal practice and intention to affect others, has the potential to make a positive impact on people’s lives. Over the last ten years, I have worked across many media; I see technology as a creative tool both for the designer and the user. &#38;nbsp;

	RECENT NEWS

The wonderful people at TechOWL (Pennsylvania’s Assistive Technology Act program) in Philadelphia posted about the PushnDraw® on instagram.

I am so excited to have been awarded a Maggie E. Neumann Research Grant!&#38;nbsp;(College of Health Sciences, University of Delaware) for “User-Centered Design Methods in the Development of an Assistive Drawing Device-Software System for individuals with Upper Extremity Motor Disabilities.” This is a collaboration with Adam Wickenheiser (Mechanical Engineering), and Michele Lobo (Physical Therapy). We are currently seeking participants for this study. More info at&#38;nbsp;https://pushndraw.com/participate

Another great UDaily article about my work and crowdfunding efforts to support it, “Delaware First: Changing Lives Together.” (March 08, 2022).











Very thriled to have received a Research/Creative Activities Grant from the Engagement Scholarship Consortium, “Helping AMC Families with Assistive Devices.”




I enjoyed presenting the Type Play Project at TypeCon 2021.  (October 23, 2021).&#38;nbsp;This is one of my favorite assignments.





Honored to receive an NSF-funded I-Corps Sites MVP grant from UD’s Horn Entrepreneurship to facilitate customer discovery and prototype development of the PushnDraw®.&#38;nbsp;



VIDEOS FEATURING MY RESEARCH &#38;amp; RECORDED LECTURES




	&#60;img width="905" height="679" width_o="905" height_o="679" data-src="https://freight.cargo.site/t/original/i/f5a371c419493f2dba1b40e834974ca3c290831fe44aed1bcdff799e4d792a46/UD-IxD-Lab.png" data-mid="142609922" border="0"  src="https://freight.cargo.site/w/905/i/f5a371c419493f2dba1b40e834974ca3c290831fe44aed1bcdff799e4d792a46/UD-IxD-Lab.png" /&#62;
	UD IxD Lab Tackles Physical Disabilities ChallengesAug 5, 2020 // Newark, DelawareThe Interaction Design Lab at the University of Delaware develops assistive devices for kids and adults with different physical disabilities. Ashley Pigford, co-director of the lab, applied his graphic design and interaction design background to an area that matters to the world, empowering individuals and caregivers through the lab’s creations.&#38;nbsp; &#38;nbsp; 





	&#60;img width="1219" height="836" width_o="1219" height_o="836" data-src="https://freight.cargo.site/t/original/i/c68aadede6df84a87b249c0d2e01f6cdc07cb439741296204e175c36fb901a81/IXDA.png" data-mid="145092554" border="0"  src="https://freight.cargo.site/w/1000/i/c68aadede6df84a87b249c0d2e01f6cdc07cb439741296204e175c36fb901a81/IXDA.png" /&#62;
	Teaching Physical Computing in IxD Curricula@ IxDA20 Design Education SummitFeb 3, 2020 // Milan, ItalyThis is a presentation of a course curriculum I have developed over the 
last ten years that takes students from an
 introduction to electronics to the design and fabrication of 
interactive experiences.&#38;nbsp; 






	&#60;img width="1788" height="1341" width_o="1788" height_o="1341" data-src="https://freight.cargo.site/t/original/i/ed91e7f60e43689e82a8e8864224547ea1c3d1142bc768b7de89dab20e6f8906/AMCSI.png" data-mid="142612162" border="0"  src="https://freight.cargo.site/w/1000/i/ed91e7f60e43689e82a8e8864224547ea1c3d1142bc768b7de89dab20e6f8906/AMCSI.png" /&#62;
	Adaptive Technology: From D.I.Y. to Low-Cost Robotic Solutions to Independent Eating @ AMCSIJuly 5, 2019 // Norfolk, VirginiaAshley Pigford and Tracy Shank - Adaptive Technology: From D.I.Y. to Low-Cost Robotic Solutions to Independent Eating. (Starts at 1:58)



	&#60;img width="1128" height="846" width_o="1128" height_o="846" data-src="https://freight.cargo.site/t/original/i/a651a73e3c4ac9d02f19a1255d91420ef58280198776b0767ff32e35fb73c788/Zoom_Milwaukee.png" data-mid="142608441" border="0"  src="https://freight.cargo.site/w/1000/i/a651a73e3c4ac9d02f19a1255d91420ef58280198776b0767ff32e35fb73c788/Zoom_Milwaukee.png" /&#62;
	
	Technology as Generative Tools @ University of WisconsinMay 27, 2016 // Milwaukee, Wisconsin
Zoom Milwaukee was a 4-day symposium on craft and innovation hosted by the University of Wisconsin Milwaukee’s Jewelry and Metalsmithing program. Over 250 makers, writers, and innovators came together to discuss the future of craft in 10 lectures and 27 workshops. The Chipstone Foundation was a proud sponsor of the Zoom symposium.



	&#60;img width="901" height="676" width_o="901" height_o="676" data-src="https://freight.cargo.site/t/original/i/74e00d7b8eb53a4f732e50bc3bedcf69538e154973b2246c68e7f0bf6d98846d/New-Connections.png" data-mid="142611140" border="0"  src="https://freight.cargo.site/w/901/i/74e00d7b8eb53a4f732e50bc3bedcf69538e154973b2246c68e7f0bf6d98846d/New-Connections.png" /&#62;
	Creating Interdisciplinary Knowledge Through Community Engagement 
September 26, 2016 // Newark, DelawareNew Connections: Creating Interdisciplinary Knowledge Through Community Engagement" ISLL Speaker Series at the University of Delaware.

	&#60;img width="1219" height="836" width_o="1219" height_o="836" data-src="https://freight.cargo.site/t/original/i/961f8d7f013ed21fa513c8524835a920ee613caf48f94c0746fa6a7a54bb2db2/Leasrning-the-Strokes.png" data-mid="142612484" border="0"  src="https://freight.cargo.site/w/1000/i/961f8d7f013ed21fa513c8524835a920ee613caf48f94c0746fa6a7a54bb2db2/Leasrning-the-Strokes.png" /&#62;
	
	Learning the Strokes: Teaching Typography through Lettering @&#38;nbsp;ATypI 2016 October 25, 2016 // Warsaw, PolandThis presentation outlines the process I have found successful, (and very enjoyable), to initiate the study of typography in my Typography 1 course, by starting with hand lettering.

	&#60;img width="1191" height="893" width_o="1191" height_o="893" data-src="https://freight.cargo.site/t/original/i/8c22d8c11f236d17ade30db3d70de856f696af1c4a1b0313fb398797e705366f/Tasmeem2013.png" data-mid="142613045" border="0"  src="https://freight.cargo.site/w/1000/i/8c22d8c11f236d17ade30db3d70de856f696af1c4a1b0313fb398797e705366f/Tasmeem2013.png" /&#62;
	
	Drawing Machines @ Tasmeem Doha Hybrid Making 2013
April 4, 2013 // Doha, Qatar
Documentation of Lab Golf, led by Ashley John Pigford. Video by Abir Zakzok, Hana Al Saadi, and Maeda Al Haidar, as part of Lab Mike, led by Simone Muscolino, Jorell Legaspi and Jordan Gushwa @ Virginia Commonwealth University in Qatar.

	&#60;img width="1053" height="790" width_o="1053" height_o="790" data-src="https://freight.cargo.site/t/original/i/49b2d8f4872151577dae936b322ae57f824666b864b607bfc1963401743a7155/Tulsa.png" data-mid="142611736" border="0"  src="https://freight.cargo.site/w/1000/i/49b2d8f4872151577dae936b322ae57f824666b864b607bfc1963401743a7155/Tulsa.png" /&#62;
	
	Translationships @ Living Arts of TulsaJune 12, 2012 // Tulsa, OklahomaAshley John Pigford's artist talk on June 1, 2012 at LivingArtSpace. This talk describes my process and many of the works in this solo exhibition.

	&#60;img width="2029" height="1522" width_o="2029" height_o="1522" data-src="https://freight.cargo.site/t/original/i/c0ac8a55232bcffa73d275d321602dc38fa97bd0f8f6b75e6b8bdb7771fd12a4/VSWTP.png" data-mid="142609296" border="0"  src="https://freight.cargo.site/w/1000/i/c0ac8a55232bcffa73d275d321602dc38fa97bd0f8f6b75e6b8bdb7771fd12a4/VSWTP.png" /&#62;
	
	Vista Sans Wood Type Project @ AIGA Philly SPACEOctober 5, 2012 // Philadelphia, PennsylvaniaTricia Treacy and Ashley Pigford gave an informal talk about the Vista Sans Wood Type Project at the opening of an exhibition of the project at AIGA Philadelphia's SPACE gallery on October 5, 2012.

	&#60;img width="1205" height="904" width_o="1205" height_o="904" data-src="https://freight.cargo.site/t/original/i/6f675e0dbbaee3d8c49375e129d60ae3a6bbc67fef689f54b876b1d6e3fc4a2c/UICA.png" data-mid="142611488" border="0"  src="https://freight.cargo.site/w/1000/i/6f675e0dbbaee3d8c49375e129d60ae3a6bbc67fef689f54b876b1d6e3fc4a2c/UICA.png" /&#62;
	Spin, Click, Knock @ Urban Institute of Contemporary Art
March 5, 2010 // Grand Rapids, MichiganAshley John Pigford discusses his work entitled Spin, Click, Knock, exhibited in his solo exhibition at UICA from February 5 to March 5, 2010.

	&#60;img width="1216" height="912" width_o="1216" height_o="912" data-src="https://freight.cargo.site/t/original/i/1e2b7ec31e8533f536f02e10d35ad80d621b43f6c2e1190f4df006248e97a0ac/DE_Div_Arts.png" data-mid="142608805" border="0"  src="https://freight.cargo.site/w/1000/i/1e2b7ec31e8533f536f02e10d35ad80d621b43f6c2e1190f4df006248e97a0ac/DE_Div_Arts.png" /&#62;
	Meet the Artist @ Delaware Division of the ArtsOctober, 2010 // Wilmington, DelawareAshley Pigford describes his process and many of the works in his solo exhibition, “Collective Conscious,” at the Mezzanine Gallery in Wilmington, Delaware. This was in conjunction with his fellowship in sculpture, awarded by the State of Delaware.
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